Citadel, a
Fortress Surgeon Digital Marketing electronic advertising firm, introduces an expanded SEO service for cosmetic surgeons, focusing on online exposure, person interaction, and method growth. Lauren's focus on ROI and interest for discovering the essential information that change campaigns from good to terrific include creating a grand range multivariate examination structure utilizing fractional factorial evaluation for recognizing ROI possibility in digital media across Pfizer Rx brands within the Pfizer for Living portfolio, and developing a projection approach for forecasting ROI prior to media investment.
A 25-year expert in the health care marketing and advertising space, Tracey began her job as a company account person for a range of pharma brands and later on headed the advertising initiative to introduce a first-of-its kind website in the eyeglasses and eyecare room.
It was these very early tests that drove Underscore's focus on data driven programs and ROI measurement, a fundamental distinction in the market. She believes Underscore is the model for exactly how media and marketing companies should, and will, evolve in the future.
Steph has over twenty years of pharma & life scientific researches agency experience, with the majority of her occupation concentrated on introducing brand-new products in brand-new and existing classifications varying from diabetic issues to uncommon condition. Submit a testimonial to aid others discover recommended advertising companies.