Fortress Surgeon Digital Marketing, a surgeon digital marketing agency, introduces an increased SEO service for plastic surgeons, concentrating on online exposure, client engagement, and practice development. Lauren's focus on ROI and passion for finding the crucial information that change campaigns from good to terrific include establishing a grand scale multivariate test structure using fractional factorial evaluation for comprehending ROI possibility in digital media across Pfizer Rx brand names within the Pfizer for Living profile, and creating an estimate approach for predicting ROI prior to media financial investment.
One of the things Martin takes pleasure in most about his function is the possibility to research and recognize the subtleties of both recognized and new markets, and through growing his understanding of them search for the Holy Grail of product-market fit.
He leads a group of media technique, media planning, media acquiring and media execution specialists that collaboratively make certain that campaign goals are attained in order to maximize roi and engagements. Lauren's career in electronic and media began in the 90's, equally as electronic became a feasible advertising and marketing channel.
While at Underscore, she spent 3 years instructing Internet search engine Marketing at the WSE College in Krakow. One of her faves memories of operating at Underscore was years ago, when they determined exactly how to map Nielsen information to Yahoo's target market base and show out ROI from electronic media to retail acquisition.