Fortress Surgeon Digital Marketing, a surgeon electronic advertising and marketing company, announces an expanded SEO solution for plastic surgeons, focusing on online presence, individual engagement, and method growth. In her previous role as VP of Biddable Media Daga focused on the advertising and marketing of health and wellness & health brands with all lifecycle phases: starting from scientific trial recruitment campaigns, with the pre-launch market-shaping, launch and promotional phase, finishing with patent expiration and marketing sunsetting.
A 25-year veteran in the health care marketing and advertising room, Tracey started her profession as an agency account person for a range of pharma brands and later pioneered the marketing initiative to launch a first-of-its kind site in the glasses and eyecare area.
It was these early examinations that drove Underscore's concentrate on information driven programs and ROI measurement, a basic differentiation in the industry. She thinks Underscore is the version for just how media and marketing firms should, and will, develop in the future.
While at Underscore, she invested 3 years educating Search Engine Advertising at the WSE College in Krakow. Among her faves memories of operating at Underscore was years ago, when they found out exactly how to map Nielsen data to Yahoo's audience base and confirm out ROI from digital media to retail acquisition.