Citadel, a
Fortress Surgeon Digital Marketing electronic advertising and marketing firm, reveals an increased SEO solution for plastic surgeons, focusing on online presence, client involvement, and technique growth. In her previous role as VP of Biddable Media Daga focused on the advertising and marketing of health and wellness & wellness brands through all lifecycle stages: beginning with scientific trial employment campaigns, through the pre-launch market-shaping, launch and promotional phase, ending with patent expiry and advertising sunsetting.
A 25-year veteran in the health care advertising and marketing space, Tracey started her profession as an agency account person for an array of pharma brand names and later headed the marketing initiative to launch a first-of-its kind site in the eyewear and eyecare room.
It was these very early tests that drove Underscore's focus on data driven programs and ROI measurement, a fundamental differentiation in the sector. She thinks Underscore is the design for just how media and advertising and marketing companies should, and will, advance in the future.
While at Underscore, she spent 3 years showing Online search engine Advertising and marketing at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years earlier, when they figured out how to map Nielsen information to Yahoo's target market base and prove out ROI from electronic media to retail acquisition.